Who is winning, and the move
Todoist published eight weekly releases in a row from 20 August to 8 October 2026, the latest bringing its redesigned Quick Add and multi-task capture to everyone, and keeps a free plan capped at five personal projects. Opal sells time given back: on 15 June 2026 it claimed 500 million hours saved, and its Pro plan is $99.99 a year with a free first week.
The nearest competitors
Two moves from your nearest competitors stand out. Habitify launched its Habi AI assistant on 16 September 2026, one that learns a user's habits and adjusts the list and schedule, and on 12 October added synced chat history and confirmation prompts before major changes or deletions. Forest has closed Forest Pro to new users, leaving Free and Plus, with Plus at early-bird App Store prices of $5.99 a month or $35.99 a year, while its homepage counts 2,102,946 real trees planted.
The opening
Our read: Todoist, TickTick, Habitify and Forest lead with how many people use them, Opal with figures such as 94 percent of members less distracted, given with no sample, and none of the five shows how many paying users still keep the habit or finish more work months later; Opal's own post calls its 500 million hours "our best estimate, not a measurement". A newcomer with a small paid cohort can win by publishing exactly that: the share of paying users still active after 30 and 90 days, with the sample and the dates. In a field competing on scale, a 90-day result for paying users is what none of the five offers; Opal comes nearest, yet names no period and no paying cohort.
The full readout covers your five closest competitors page by page and the first three moves.
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